$200K/Year in Efficiency Gains Through Workflow Automation at Latin America's Top Ad Agency

DMentes
Kuhnic
$200K/Year in Efficiency Gains Through Workflow Automation at Latin America's Top Ad Agency

$200K+

Per year in time and operational efficiency gains

80%

Faster client onboarding

10%

Faster project delivery with higher consistency

Zero

Manual task delegation required

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Pedro Coronado
DMentes

We've always been known for big ideas. Now we finally have the backend systems to match that energy.

Pedro Coronado

Creative Director (DMentes)

IndustryAdvertising / Creative Agency
Employee Range50–200
LocationLatin America

DMentes is one of Latin America's leading creative agencies, known for producing world-class campaigns for major brands. But behind the award-winning work, internal operations were straining under manual processes that couldn't keep pace with the agency's output.

The Challenge

Creative excellence was undermined by operational friction. Task delegation happened manually, client onboarding stretched across multiple disconnected steps, and project tracking relied on constant human follow-up. The team faced:

Manual task assignment across creative, strategy, and ops teams

Slow, multi-step client onboarding delaying project kickoffs

Disconnected project tracking with no automation

Repetitive follow-ups consuming hours weekly

File management scattered across systems

Back-and-forth miscommunications slowing delivery

Creative talent spending time on admin instead of execution

For an agency operating at DMentes' scale, these inefficiencies translated directly into lost revenue and missed capacity.

The Solution

A fully customized workflow automation system was built to handle task allocation, client onboarding, and project management — designed around how DMentes actually works, not generic software defaults. The system connects task management, internal role-matching engine, client intake forms, notification modules, and file handling.

How it Works

  • New client inquiries flow through structured intake forms
  • Onboarding tasks auto-generate and assign to relevant team members
  • Role-matching logic routes work based on employee expertise and availability
  • Task reminders and deadline nudges send automatically
  • Project status updates without manual input
  • Assets stay organized and accessible throughout the project lifecycle
  • Teams receive real-time visibility into deadlines and dependencies
  • Creative, strategy, and ops stay synchronized without constant check-ins
Pilot Outcome

The automation delivered measurable results across the agency.

$200K+ per year gained in time and operational efficiency

Client onboarding 80% faster from first contact to kickoff

Projects delivered 10% faster with higher consistency

Task delegation removed from managers' daily workload

Creative teams focused on execution, not project admin

Capacity increased without adding headcount

With core workflow automation in place, DMentes can:

Take on more client projects without proportional ops growth

Extend automation to additional departments and workflows

Add resource forecasting based on project pipeline

Refine role-matching logic as team structure evolves

Scale regional expansion with consistent operational backbone

The backend now runs as smoothly as the creative — unlocking growth without the chaos.

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Stop being theBottleneck
of your Own Business

If you're a founder who's drowning in operational work that shouldn't require your attention, let's talk.

Discovery calls are free. But they're not for everyone. We work with companies that have at least 50 employees and are ready to invest $10K+ to solve real operational constraints.

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